Coles Sustainability Reporting and On Pack Claims

Retailers are increasingly focused on reducing the use of unethical ingredients and improving packaging recyclability as part of broader sustainability commitments.

Driven by consumer demand, regulatory pressure, and corporate responsibility, they are seeking transparent, data-driven solutions to ensure ethical sourcing and environmentally responsible packaging across their supply chains.

The Problem

Coles set targets to reduce the use of unethical ingredients and improve packaging recyclability, including a target to cut non-recycled materials. To support these goals, Coles required a solution to track supplier label certificate compliance and ensure packaging standards were met across all locations.

Our Solution

MSAC’s Addis solution was able to deliver a tailored result for Coles by integrating product lifecycle data with supply chain compliance workflows. Leveraging PLM-integrated data processing and robust quality assurance, Addis enabled Coles to access real-time volumetric reporting across SKUs, ingredients, and raw material suppliers, with flexible filtering by key attributes.

Through dedicated modules covering Palm Oil, BBFAW and ingredient volumetrics, ingredient sustainability, packaging compliance, and AI-powered egg certification management, Coles gained a comprehensive view of its ethical sourcing and sustainability performance.

The Supplier Portal further streamlined operations by automating certificate capture, parsing, and validation, ensuring data accuracy and regulatory alignment across the supply chain.

The Outcome

The implementation of Addis delivered measurable outcomes for Coles, including real-time ingredient volume reporting such as Palm Oil across SKUs and suppliers. Automated supplier self-service workflows enabled suppliers to upload certificates and complete data validation reviews, supported by automatic alerts for renewals, missing data, and validation errors.

This streamlined approach led to a significant reduction in non-compliance, achieving 99.9% certification validity. Reporting timelines were dramatically shortened, cutting delivery time from four weeks to just days, while data accuracy improved by 98%, ensuring reliable insights for sustainability and regulatory reporting.

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